First off - because they only deal with bridesmaid dresses you get a proper range to look at, not just a few shoved at the back in a bridal shop, so it's a better experience for your maids as they get to be centre stage. Really pleased with the service I received, I had 8 bridesmaids so lots of different appointments all over the place to accommodate everyone's schedules, none of this was a problem. The girls' knowledge on materials and colours was great and made for useful advice which was great too. Dresses ordered in time to miss the price increase but late enough for my pregnant bridesmaid to get measured, which was organised by the girls. Seamstress was lovely and also very accommodating, excellent service there too and not too far from the shop. The dresses were beautiful when they arrived and looked amazing in the photos. Obviously hoping not to get married again! But would definitely come back here if I did, thanks very much ladies for a wonderful customer experience xxx